Independent thinking. Practical engineering.
From business
challenges to engineered solutions.
Founder-led software engineering to help you plan, build, connect and improve the digital systems your business depends on.
WEBSITES / APPLICATIONS / INTEGRATIONS / TECHNICAL DIRECTION
Your business workflow
Designed for your users
Application & administration
Interfaces, access and content
Reusable engineering
Identity · Files · Email · Telemetry
Start with the situation
A business problem.
A better way forward.
You don’t need to arrive with a finished technical specification. Start with what you want to change.
Too much work happens in spreadsheets.
Your next product needs a technical direction.
Customers need a better digital experience.
Your systems don’t talk to each other.
Existing software is holding you back.
Your team needs engineering support.
What we can help with
The right solution
for the work ahead.
Custom software
Applications, portals and internal systems built around the way your business works.
Websites & digital experiences
Professional websites, content experiences and commerce journeys that help people take the next step.
Integrations & modernisation
Connect disconnected systems and improve existing software without assuming everything needs replacing.
Technical consulting
Discovery, architecture and engineering collaboration when you need a clearer path forward.
How we work
Understand first.
Build with purpose.
A flexible approach, shaped around the problem, the constraints and a useful outcome. Clear decisions and responsibilities from the first conversation.
- 01
Understand
Clarify the goal, the people and what needs to change.
- 02
Define
Choose an appropriate solution and a useful first phase.
- 03
Build & validate
Make progress tangible and check it against real requirements.
- 04
Deliver & evolve
Agree handover, support and what comes next.
Products & foundations
A considered starting point.
Room for what makes you different.
Some engineering responsibilities repeat across projects. Our reusable foundations can help address that groundwork when they fit. Your business requirements still lead the way.
Applications & operational systems
Application Foundation
Reusable engineering groundwork for applications, portals and operational systems, with identity, administration, files, email notifications and observability.
Explore the foundationContent & commerce experiences
Digital Experience Foundation
A Payload and Next.js foundation for structured content and commerce experiences, with reusable sections and clear implementation boundaries.
Explore the foundationOptional foundations for tailored implementation. Technology choices follow your requirements.
A direct working relationship
Founder-led.
Close to the details.
XDevLabs is founded and led by Alex Hovy. Discovery, architecture and engineering decisions stay close to the person responsible for the work.
Where a project needs additional design, engineering or other specialist skills, that collaboration is agreed around the engagement.
Meet XDevLabsLet’s talk about it
What would you like to build or improve?
Tell us about the problem, the idea or the system you have today. We’ll work out a useful next step together.